Vibrantpulse website case study
Website design for a cutting-edge digital marketing agency creating impactful online presences for businesses.
Project Summary
The complete overhaul of the Vibrant Pulse website focused on refreshing the visual design, enhancing user experience, and strengthening the brand’s online presence.
The project lasted about 4 weeks spanning the time between research, design and development. The design went through multiple iterations to arrive at the final product.
Roles
Designer
No-Code developer
Tools
Figma
Framer
Adobe Photoshop
Problems vibrantpulse was looking to solve.
Outdated Aesthetics and User Interface Design
Underutilized Brand Story and Emotional Connection
Limited Showcase of Expertise and Case Studies
Low Engagement and Missed Opportunities for Client Interaction
Inefficient Mobile Experience and Site Performance
Goal and objectives of the project
Implement a responsive design
Enhance User Experience and Engagement
Showcase Expertise and Client Success
Enhance site performance
Incorporate interactive elements
My Process
A sneak peak into what my screen look like during, design and ideation (in figma), and development (In framer).
Research and analysis
Ideation and strategy
Yes, I still rely on good old pencil and paper to come up with ideas. Detaching myself from my PC screen allows my mind to travel and just pour out an endless pool of ideas.
A simple sitemap showing the structure of the pages, how they are structured and how they link to one another. Think of it like a blueprint that helps you understand the layout of the website, making it easier for both users and search engines to find what they need.
A quick overview of the decision behind every pixel. Every pixel has a pourpose.
Again, every pixel is done with intent and as a result of thorough research. It highlights the thinking behind the testimonial section
The thinking process behind the portfolio section. Every text and pixel aligned with intent
